We share stories to make sense of the world around us. Stories inform us. They move us. A well-told story revealing truth can even changes us.
Long before the camera, the printing press, or even the written word, men and women gathered around fires to tell stories. They spoke them, sang them, and scratched them into cave walls. Many millennia later we still gather round softly glowing lights to watch the evening news, our favorite sitcoms, soap operas, or detective dramas. In the office, we congregate around the water cooler swapping stories about our kids, football teams, or favorite restaurants. We cannot get away from sharing stories.
But if storytelling is a habit as old as humanity, the way we tell those stories is not. Advances in technology and human artistry have unleashed new possibilities our forebears never dreamed of (and most of us can barely stay abreast of). Garrett learned the art of storytelling from some of the world’s best storytellers—journalists—and for years he proudly bore the title “photojournalist.” Today, however, Garrett comes to every story with his DSLRs and HD video cameras ready to utilize whichever tool best tells the story.
Visual storytelling is really just a new way of sharing stories—something inextricably tied up with being human. It requires the creativity, wisdom, and experience of knowing when and how to tell the right story. Sometimes, a single photograph will best capture a moment. Often, however, a story becomes more powerful by building a narrative of sights, sounds, and spoken words—allow others to dynamically enter into and invest themselves in that story.
Your enterprise has a story to tell. Something brought it into this world and something continues to propel it forward. Perhaps your own staff and employees need to better enter into that story. Perhaps your clients or consumers need to better understand it, or be moved by it. Garrett Hubbard’s life is dedicated to helping others tell their stories clearly, effectively, and beautifully. He can help you tell yours.Contact Garrett